Heather_CreativeAndMedia
Wednesday, 24 November 2010
Wednesday 24th November 2010 - Festival
Wednesday, 10 November 2010
Campaign: Wednesday 10th November 2010
Guerilla marking is basically to use the minimum budget and to get the maximum impact from it. Quite a lot of guerilla marketing campaigns use static stickers that they place everywhere: on cars, shop windows, people, the floor, and posters.
We watched various videos on YouTube and discussed how they used simple things to make a giant impact.
Today we got into groups of three and planned ways that we would like to use Guerilla advertising. We came up with the idea of putting hundreds of static stickers around school on the walls and in classrooms and putting up posters to advertise. Other groups had ideas like: having a Father Christmas run through the end of term assembly to advertise, t-shirts for our diploma group that we would wear each Wednesday from January until Wednesday 23rd March 2011. We also had the idea of a chalked red nose in the precinct or in school, a red exercise ball that we could play giant football with to create a viral ad, we also thought about doing some 'Jackass' style stunts for a viral ad, and some morph suits, snow writing with red food colouring, run around the school field in red pants, practical jokes, parody songs, karaoke in the Quad, fitness session, clown in the Quad, viral ad - "Red Nose Bomb", and dancing in the hall at lunch.
Wednesday, 15 September 2010
Wednesday 14th July 2010: Portsmouth Live TV
Wednesday, 21 July 2010
Wednesday 7th July 2010
Wednesday, 7 July 2010
Wednesday 30th June 2010 - Doomsday!
Wednesday 23rd June 2010

Wednesday 16th June 2010
We started off the day differently this week, by seeing who was up-t0-date with their blogs... Ben and Sophie were the only two to complete their blogging about the week before. Miss Hoad decided to get us all motivated for blogging next week by giving out sweets to those who had done their work.
- what I have done today
- what I have learned
- strengths and weaknesses
- what I (and my group) need to do next
